Hong Kong-based growth studio Fifth Journey has entered into partnerships with Universal, Lionsgate and MGM to rise mobile games, interactive party and practical existence projects formed on underline films constructed by a studios. The Hollywood partners are also holding a vital equity interest in a gaming company.

Fifth Journey was founded in early 2015 by Eric Tan — who had been an executive with Universal, Gameloft and Electronic Arts — and Craig Derrick, before of LucasArts. The studio was founded with an eye to assisting Hollywood blockbusters mangle into a Asian gaming market. Tan has overseen a line-up of Marvel games as good as a recover of Despicable Me: Minion Rush (Universal/Gameloft) in China.

“Asia is an outrageous event and plea for Hollywood,” Tan told Variety. “So is building a good film authorization in this on-demand world. We built a association to solve some of Hollywood’s many dire needs, and these partnerships are a outrageous step forward.”

Forthcoming projects by a new deals will also see Fifth Journey incorporate film sheet sales and sell e-commerce, as good as video streaming. The association cumulative $2 million in financing final August, and inked a initial understanding with Lionsgate and Millennium Films to broach a mobile diversion formed on a movement authorization Expendables.

Despicable Me: Minion Rush

Despicable Me: Minion Rush

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